Independent list · re-checked September 28, 2026 · published by Primortul LLC

The Concept Works

The Concept Works is a public relations and government relations firm at 1001 Office Park Road in West Des Moines, founded in 2002 and led by president Eric Woolson. It handles media relations, crisis management, public affairs and marketing for corporate, retail, nonprofit and individual clients, and Woolson has run Iowa communications for the Huckabee, Pawlenty, Bachmann and Walker presidential campaigns. Clutch lists the firm with 2-9 employees. Nobody pays to be ranked.

Why it’s hereIts founder has been named one of Iowa's top ten political operatives by National Journal and a top Iowa political strategist by Campaigns & Elections, per the firm's site. Number 8 of the PR firms in Des Moines.

Who leads itEric Woolson, President and Chief Executive Officer.

Estimated cost

Estimated: $3,000–$8,000/mo, typical for Des Moines PR retainers; not a quote.

Typical industry estimate, not a quote from any firm on this list.

A fit forCandidates, advocacy groups and organizations with business before Iowa government that need media relations, public affairs, government relations or crisis communications from a political veteran whose past campaigns include Huckabee, Pawlenty, Walker and Branstad.

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Based in
West Des Moines, IA
Founded
2002
Team size
1–10 people
Led by
Eric Woolson, President and Chief Executive Officer
Known for
public relations · government relations · crisis management · public affairs · media relations
Best for
Candidates, advocacy groups and organizations with business before Iowa government that need media relations, public affairs, government relations or crisis communications from a political veteran whose past campaigns include Huckabee, Pawlenty, Walker and Branstad.
Estimated cost

Estimated: $3,000–$8,000/mo, typical for Des Moines PR retainers; not a quote.

Typical industry estimate, not a quote from any firm on this list.

Office
6855 Woodland Ave. #1308 · West Des Moines, IA · 50266 · (515) 681-3967
The Concept Works homepage, captured September 28, 2026
theconceptworks.com · homepage on September 28, 2026

Sources theconceptworks.com, expertise.com, clutch.co

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Also based in West Des Moines

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